Márketing

Today, most companies realize that if customer communications fail to live up to their clients’ expectations it can be detrimental to the overall customer experience and lead to customer defections

Tres días de networking, educación, con un poco de diversión mezclada.

Todo el mundo en los negocios ha oído hablar del método KISS cuando se enfrenta a un problema.  El problema es que la mayoría no sabe cómo mantenerlo realmente simple.

As we all know, customer expectations continue to evolve to meet and match their always-on existence.

As a Services Delivery Partner, Macrosoft actively participated at the Quadient Inspire Days annual conference held in San Antonio, Texas.

Selecting and keeping track of the right Customer experience (CX) KPIs is important.

Unless your business is focused on a specific age group, targeting one generation to the exclusion of others is not always a good strategy.

The challenging part of any project is to map the step by step journey to its successful completion.