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Customer journey mapping: do you own a million-dollar masterpiece?

Submitted by r.couturier on Tue, 06/28/2022 - 16:06
Businesswoman standing and leading business presentation

You might be surprised to find that your company has several masterpieces, worth a million dollars, lying around. Some might be on display in a conference room with double-sided tape.

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Does Digital Transformation Really Eliminate Paper?

Submitted by r.couturier on Tue, 06/28/2022 - 16:06
multitasking woman using tablet, laptop and smart phone, with blank screens, indoors on a table

Decades ago experts and analysts forecasted paperless offices would soon become the norm and it had already started. That was in the 80’s.

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Do Your Customer Communications Pass the Marshmallow Test?

Submitted by r.couturier on Tue, 06/28/2022 - 16:06
close up image of marshmallows pink and white

The Marshmallow Test

Congratulations!

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4 Keys to Building Compliance into CX Design

Submitted by r.couturier on Tue, 06/28/2022 - 16:06
green robot-like object on a green surface

In today’s competitive environment, financial services and insurance companies are looking for ways to enhance the overall customer experience by offering greater convenience through intuitive inte

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CX: are you a good photographer or an expert cinematographer?

Submitted by r.couturier on Tue, 06/28/2022 - 16:06
Shot of a group of colleagues having a brainstorming session in a modern office

As CCM (Customer Communication Management) and CX (Customer Experience) intersect, it is important to put CCM into the context of CX. Think of it as making a movie.

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Risk & The Way Things Are Done

Submitted by r.couturier on Tue, 06/28/2022 - 16:06
group of individuals discussing something on the computer in a professional setting

What about risk?

Risk is a topic that every company committed to customer experience must consider.

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Who needs to care about the new Fiduciary Rule?

Submitted by r.couturier on Tue, 06/28/2022 - 16:06
3D illustration of green pawns choosing the best way forward instead of the worst one.

The US Department of Labor recently issued the final draft of a new “Fiduciary Rule”, scheduled to go into effect in April, 2017.

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Omnichannel Needs to Equal Entire Customer Experience

Submitted by r.couturier on Tue, 06/28/2022 - 16:06
Closeup shot of a businesswoman using a digital tablet in the city

It’s Sunday morning, the French press is brewing, and I’m curled up on my couch with my iPad squinting.

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Meet me at the intersection of CX and CCM

Submitted by r.couturier on Tue, 06/28/2022 - 16:06
mail icon connected to icons of people in a dark background

When thinking about customer communications, the customer journey is the best place to begin.

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Are Emerging Technologies a Threat to Fintech?

Submitted by r.couturier on Tue, 06/28/2022 - 16:06
hand holding a mobile phone with neon green code in a dark background

Originally published in Banking.com

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