What is Customer Communication Management? (Part One)

CCM, or Customer Communication Management, has been around for a long time. It often lurks deep in the enterprise stack of IT solutions.
Customer Experience is a Sum of Quality Interactions

One of my favorite things to do when I was analyst was to attend and participate in end-user conferences. Conferences allowed me to see my research theories in real-time.
For Digital Enterprise Workers, Accessibility and Mobility Need to go Hand in Hand

Recently I was visiting with a friend who is a doctor. During our catch-up session, her phone suddenly went off – it was the hospital.
Be Still My Millennial Heart, My Two Favorite Brands and Why I Love Them

As a millennial, I often get asked “what makes you invest in a product or service”?
The Honeymoon is Over: The Importance of Courtship Throughout the Customer Journey

Consider this: your organization spends millions to attract prospective customers with engaging messages and content distributed through modern communication channels, including 
How to Become CCXP Certified

Let me tell you about how I passed the CXPA certification to become a CCXP (Certified Customer Experience Professional).
Why?
Blockchain: Banking, FSI and Insurance Disrupted

The Blockchain is essentially a way to implement true peer-to-peer services. It de-intermediates relationships between parties (no 3rd parties, no governments, no external regulation).
Hyper-personalization: Why Banks and Insurance Companies are Sitting on a Goldmine

When it comes to data, banks and insurance companies are sitting on a goldmine.
Important Reminder – PAF Signatures

Recently, the USPS® sent reminders to the mailing industry regarding the regulations surrounding the completion of the NCOALink® Processing Acknowledgement Form (PAF).
Listen to...the customer!

The starting point of customer lifetime value lies in making sure that the input of data is correct, valid, complete and standardized.