Data Quality (Or The Lack Thereof) And Its Influence On Your CX

In the age of the empowered consumer, if you don't really know your customers then they're going to find a competitor who does.
How to Have a Relationship With a Customer You’ve Never Met

Expectations of what a bank should be are constantly being raised and not just by other banks. Banks are being measured against providers of non-financial services too.
CCM And The Cloud – The Sky’s The Limit

Customer communications management (CCM) systems are often overlooked when it comes to the cloud.
How Do You Keep Your Customer In Mind When Going Digital?

As consumers, we are often the victims of digital processes that break down when they hit the physical world. This weekend, we pre-ordered tickets for a show and arrived at the venue just bef
Employee Engagement: The Key Ingredient To Having Your CX Cake And Eating It Too

There are a lot of elements to the customer experience (CX) process, from recording customer data to running CRM systems.
Moving To A Digital Experience Will Pay Dividends For Financial Institutions

Digital business transformation is a must if financial institutions want to keep pace with customer experience expectations.
GDPR: where there’s risk, there’s reward

Making changes to your business to meet the GDPR requirements is an expense, that’s true. But the risks of not complying with the mandates are serious, from fines to negative PR.
Consumers Are In The Driver’s Seat - And They Demand A Ferrari

Consumers today have the power. They are not going to wait around for a business to approve them if another can do it in real time.
Omni-Channel Data Calls For A 360-Degree Customer View

Without an accurate and complete view of the customer, organizations struggle to address their (future) customer properly.
Insurance Companies Face An Amazonian Threat – But Does It Demand A Herculean Reaction?

These are potentially trying times for the insurance industry.