Quadient is a Leader on New Aspire IXM Grid
Introducing IXM: An Emerging CX Technology Market Segment
A new segment has emerged in the Customer Experience Management (CXM) software market that is transforming how organizations collect customer data and use it to drive more accurate and personalized interactions. Introducing: Interaction Experience Management (IXM)—technology that connects the dots between data collection and communications.
Coined “IXM” by Aspire CCS, a global market research firm specializing in the CCM and CXM industries, this fast-growing technology sector reflects the evolution from static PDF and paper-based forms to two-way, bidirectional interactions. IXM technology removes the boundaries of the traditional form to capture data through interactive elements featured within an omnichannel interaction, from a WhatsApp message to an interactive video. When integrated with Customer Communications Management, businesses can unite inbound and outbound customer communications under a holistic CX strategy.
Launching IXM as a new market segment grid of the Aspire CCM-CXM Leaderboard, a digitally interactive vendor ranking tool comprised of seven dynamic grids, the Interaction Experience Management (IXM) grid assesses software solutions with capabilities that allow you to interact with customers and collect information that informs business processes and decision-making.
Quadient Positions as an IXM Software Leader
We are proud to position as a Leader on the 2024 Aspire IXM Leaderboard, recognized as a leading provider of software solutions that streamline customer data collection and interactions across channels. Receiving the highest Platform Strength score, our SaaS-based intelligent forms solution, Inspire iForms, delivers unmatched omnichannel support, enterprise systems integration, and CCM platform connection to seamlessly unify data collection with personalized communications design and delivery.
Leading Across Target Markets, Regions, & Industries
In addition to receiving strong core scores, Quadient leads the IXM software market across the SMB and Mid-Market segments and has the highest overall Capabilities score for the Enterprise segment. Our market leadership is met with our strong regional and industry presence, as we lead the Capabilities category in 10 industries and 18 geographies, while standing as the overall IXM leader in Europe and France. The competitiveness of our capabilities is further exemplified by our high Journey Orchestration capability scores, with Quadient leading on Strategic Direction with the filter applied.
Get 30-day Premium Leaderboard Access!
Discover the leading technology providers in the Interaction Experience Management market and evaluate them according to your specific business criteria with complimentary 30-day Premium Leaderboard Access, sponsored by Quadient.
We are thrilled to offer 30-day Premium Leaderboard Access, which unlocks:
- Detailed vendor scoring, across Capabilities and Strategic Direction
- Full range of dynamic IXM grid filters and customization capabilities
- Ability to save and share filtered IXM grid views via personalized URL
- Vendor profiles featuring Aspire analysis and customer feedback scores
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