Quadient Positions as Leader on SPARK Matrix™: Customer Communication Management, 2023
Customers Demand Lifecycle Journey Engagement—CCM Platforms Deliver
As digital channels expand and customer expectations rise, a seamless customer journey lifecycle has become customer experience table stakes. Businesses are turning to Customer Communication Management (CCM) platforms to enable consistent and personalized engagement at every stage, but as the CCM market evolves and capabilities advance, selecting the best vendor for your current and future goals can be challenging.
Quadrant Knowledge Solutions is a global advisory and consulting firm that analyzes the major Customer Communication Management vendors by evaluating their products, market presence, and value proposition. Their in-depth analysis results in the release of the coveted SPARK Matrix™—a grid that positions vendors based on their Technology Excellence and Customer Impact performance ratings.
Quadient Positions as Technology Leader & Offers Complimentary Access
Quadient is proud to announce that we positioned as the Leader on the 2023 SPARK Matrix™ for Customer Communication Management, our third consecutive Technology Leader positioning on a SPARK Matrix assessing the CCM market. Evidencing the strength of our product roadmap and the customer impact of our solutions, we are thrilled to be recognized for advancing the shift from CCM to CXM and driving meaningful CX transformation for our Inspire customers.
“Quadient is capable of catering to diverse customer needs across industry verticals with their comprehensive capabilities, compelling customer references, comprehensive roadmap & vision, and product suite with high scalability.” - Prakhar Bansal, Analyst, Quadrant Knowledge Solutions
To allow our customers, partners, and colleagues the opportunity to explore this high-value market analysis, we’re offering complimentary report access!
Download your complimentary copy to discover:
- The nine fundamental capabilities of a top-performing CCM solution
- Market dynamics driving increased CCM demand and development
- Key competitive factors, technology differentiators, and vendor rankings
- Why Quadient was ranked the top performer in the global CCM market
- Analyst perspective on Quadient’s defining capabilities and future outlook
See why we rank as global CCM Technology Leader! Get your copy today.
SPARK Matrix: Strategic Performance Assessment and Ranking
Quadrant Knowledge Solutions’ SPARK Matrix provides a snapshot of the market positioning of the key market participants. SPARK Matrix representation provides a visual representation of market participants and provides strategic insights on how each supplier ranks in comparison to their competitors, concerning various performance parameters based on the category of technology excellence and customer impact.
